Can I share something with you? When I decided to dive head-first into the art world in hopes of turning my passion into a career, I was scared out of my mind. There was no how-to step-by-step guide on how to become a full-time, profitable, self-represented artist. But fast forward to 5 years later: I did it. I can say with confidence that I am a professional artist supporting my family with a 6-figure art business.
It took a lot of learning, trial and error, mistakes, and late nights, but here I am. I am living proof that you CAN be an artist and make GOOD money. You don’t have to be the stereotypical “starving artist” that people imagine when you tell them “I’m an artist.” I no longer dread people asking the question, “So, what do you do?” I have full confidence when I share that I am, in fact, a full-time artist running a THRIVING and profitable business!
Curious how I made it happen?
Introducing Crash Course Academy
A self-tailored curriculum that will tangibly help you reach your art business goals and dreams.
It features:
Comprehensive Crash Courses covering the step by step how-to’s of the art world.
A library of teaching videos from Brynn (and some guest experts!)
detailed corresponding PDF guides to help walk you through each video + reference later on.
Lifetime access to your course content that can be pulled up anytime, anywhere.
My heart behind creating the Crash Courses was to be generous and share topical, digestible, and practical outlines on the topics I’m asked about most frequently by other artists. These course topics are:
Materials Nitty Gritty
Shipping 101
A Look into a Year of Launches + How to Plan Collections
Structuring Your Day as an Artist + Pricing Structure
Prints and Products
Social Media + Email Marketing
Commissions, Shows, and Client Relations
Content Strategy
Each of the 8 courses will cover the topics in extensive detail, and includes a corresponding teaching video as well as a deeply informative PDF guide/worksheet to keep by your side as you work through the course. One-on-one Zoom consulting calls with me will be offered in limited quantities if you purchase a full bundle of courses!
Pricing + Details
My goal was to make these Crash Courses attainable and diverse;
truly a “something for everyone” deal.
That is why I decided to create a tiered pricing structure.
Not every artist who needs help with shipping their artwork also needs guidance in marketing or content creation.
Not everyone wants to learn about how to make prints, but they may really want to know about the materials I use. I get it!
The courses will be available for purchase à la carte, with some price breaks and add-ons as you hit certain numbers.
TIER 1 — A LA CARTE
Choose whichever courses work best for you! Single courses are served to you à la carte at $149 a piece.
This tier includes:
PDF worksheets for each guide purchased as well as the corresponding teaching video.
This tier also comes with a complementary comprehensive resource guide (think swag, framing and more!) for your reference!
TIER 2 — BUNDLE FOR A DISCOUNT
If you purchase 5, 6, or 7 courses, I’m offering a price break! Courses in this tier are priced at $125 a piece.
5 courses for $625
6 courses for $750
7 courses for $875
This tier includes ALL of tier one + access to the price break!
TIER 3 — FULL COURSE ACCESS
If you purchase all 8 courses, they will be served to you in a package bundle for $1399.
This tier includes everything from Tier 1. The difference is that the first 20 people who sign up for this tier will get the added benefit of a 1 hour Zoom consulting call with Brynn (!!!).
Once our 20 consultation seats are gone, this tier will be priced at $1000 for all 8 guides.
This tier includes ALL tier one goodies, plus, if you’re within the first 20 sign ups, a 1 hour zoom consulting call with Brynn, pre-call questionnaire, and a follow-up action plan.
FAQ
Who are the Crash Courses for?
Artists at any stage! Whether you’re trying to break into the industry or have a few years under your belt, or are established but need help in certain areas. Crash Courses has something for everyone.
What will the cost be?
View pricing here. I’m offering a tiered pricing structure to make this an affordable and tailored experience!
When will I get my course material?
A team member from Brynn W Casey Art will email you your private links and passwords within 24 hours of purchase. Please keep in mind that we will send this link within 24 hours (M-F only), so give us a little time before emailing and asking where your links are! :)
How can I access the Zoom call with Brynn?
If you purchase Tier 3, you will be sent a sign-up link. Calls will be scheduled first-come, first-serve! Please remember, we are capping the Zoom access to the first 20 sign-ups, so once we reach that capacity, they’re gone!
When will my Zoom call take place?
Zoom calls for the Tier 3 bundle will be scheduled for January 2021. The calls will take place after the holidays in hopes that you go through the course material beforehand, allowing you to come to the call ready with any questions involving your chosen course material.
How can I prepare for my Zoom call?
Along with being sent a pre-call questionnaire, we encourage you to complete the coursework beforehand to get the most out of your call!
When will I have access to the content I sign up for?
You will receive a password and link within 24 hours of registering for your courses. PLEASE be patient and wait 24 hours before contacting us!
Have more questions?
Reach our team at meg@brynnwcasey.com & we’re happy to help talk you through any questions!
MEET THE CRASH COURSE ACADEMY
01 — Materials nitty gritty
An extensive list of Brynn’s entire materials list. From all ranges of her paints, brushes, canvases and drawing tools to shipping supplies (all the way down to specific boxes—what size and why). Includes a short video of Brynn painting in her studio + a curated file of images of Brynn’s most favorite materials.
02 — Shipping 101
A complete guide on how to ship two-dimensional artwork. Brynn walks you through her process of shipping small giclee paper prints, large giclee paper prints, original paintings on canvas, stretched canvas prints, original drawings on paper, AND even gives you a guide on freight shipment. Includes tutorial videos of Brynn in the studio shipping each item along with a step-by-step how-to guide.
03 — Collection Structure:
A Look Into A Year of Launches
Brynn walks you through her year of collection launches- from original launches to prints to products, you will get a peek behind the curtain through Brynn’s ENTIRE YEAR’s worth of launches, the strategy behind each launch, and what she does to prepare for them. Take a look inside her planner Month by Month, WEEK by WEEK!
04 —
Structure Your Day As An Artist &
CREATE CONSISTENCY IN YOUR WORKFLOW
Brynn explains how she creates consistency financially and within her daily studio rhythms as a self-representing artist. (Hint- IT'S BUSY being a business owner!) Brynn discusses how to schedule out your days and batch tasks such as advertising and marketing, client relationships, ordering, shipping and fulfillment, and… of course CREATING! Watch a full video interview with guest expert Blakely Little and Brynn in their conversation on how Blakely structures her days as an artist and has created a profitable business.
05 — Prints & Products
Diversify your income by making giclee prints of your artwork. Along with an EXTENSIVE step by step photography/editing PDF guide, Brynn invites her photographer Morgan Beatton into the studio to give you some tips on how to photograph your work for prints. On top of that, Brynn shares a screen capture of her editing process in photoshop so you can watch a live view of her editing her photos for prints.
06 — Social Media and Email Marketing
Brynn walks you through her personal strategy for social media success. Watch a full video interview with guest expert Morgan Beatton and Brynn as they discuss Instagram strategies, tips, and to-do’s. Brynn will also explain her email marketing strategies and tips on how to grow your email list in a generous and not so “annoyingly salesy” way.
07 — Commissions, Shows, and Client Relations
The ins and outs of commissions, shows, working with interior designers, licensing, retail and wholesale explained in one place. All your questions about booking custom paintings, how to work with an interior designer as an artist, and what wholesaling and licensing can look like to grow your business. Watch an exclusive interview with guest expert Brittany Bass Turner (Britt Bass) as she and Brynn discuss everything from offering designer discounts, pitching shows, and working with art consultants.
08 — Content Strategy
Brynn walks you through the strategy behind ALL the content she is creating (a seamless client experience from her website, to her social media, to her emails, to her packaging and beyond), and how you can implement it into your own business. Watch an exclusive discussion Brynn has with her creative director and brand designer Meg Burrell as they discuss the importance of having strategy behind the content you create, and why that changes the game for you as a business owner.
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